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Cold Calling - The Myth Of Cold Calling 2.0 And Other Urban Legends
By :
Frank Rumbauskas
A lot of myths are popping up lately about the idea of "Cold Calling 2.0" or the concept that changing your angle or approach will make cold calling effective again. This article destroys those myths and explains why cold calling is dead, for good.
How To Stop Chasing Sales Prospects Forever
By :
Frank Rumbauskas
Explains how salespeople can begin the sales process, right from the start, in ways that will eliminate flakey prospects and end the old routine of having to chase prospects in order to make a sale.
The Secret Peril That Causes Sales to be Lost
By :
Lee Salz
One of the biggest mirages in sales is the proverbial rubber stamp. Sales people believe that they have won the business, but have left a deal-killer in play.
Under the Influence: Five Key Behaviors For Sales Breakthroughs
By :
Alan Vengel
Sales breakthroughs come easier using persuasion rather than power. Useful descriptions and guidelines for knowing what you want and asking for it. Creating win/win situations and building trust by clarifying what you hear. How to ask big, open ended questions. This give something, get something approach will help meet and exceed your sales goals.
The Cause of Death by Selling
By :
Learn how to prevent prospects from "going dark" and becoming unresponsive to your calls and emails. Take a lesson from your favorite action-adventure movie and avoid selling failures.
Occasions To Use Personalized Stationery
By :
Brian Jenkins
Is letter writing a lost art? In these days of point and click communications, the idea of personalized stationery may seem a bit outdated, a throwback to a more elegant age when visitors left engraved calling cards and even luncheon invitations were sent on monogrammed, embossed paper. Today, even resumes and event invitations are exchanged electronically, so what place could personalized stationery have in our world?
Occasions To Use A Correspondence Card
By :
Brian Jenkins
Have you ever found yourself wanting to jot a short note to enclose with a gift or send as a quick reminder to a friend - but all you could find to write on was a sheet of wire-bound lined notepaper? Or perhaps the line or two that you want to send looks lost on a full sheet of stationery, so you don't bother to write it t all?
Low Cost Powerful Marketing
By :
Darren.Bourke
What is your USP? Your "Unique Selling Proposition" that defines why your customers buy your products and services. You must articulate what is truly unique about you that sets your products and service apart from your competitors. Having defined this message in one or two sentences (or less) you then need to ensure that every marketing initiative reflects and supports your USP.
The Intentional F&I Manager-Part 2
By :
Ron Reahard
In most dealerships, the primary reason the F&I Manager position exists is to sell additional products and generate additional revenue.
Believing In Your Products And Services Is The Key
By :
sjgum
One of the most important things about your network marketing business. Is your belief in your products and services. Along with your ability to convey that belief to your potential customers and team member prospects.
Secrets to Getting the Sales Job You Want
By :
Lee Salz
If you are in sales, pursuing a new job is much like pursuing a sales prospect. Your marketing tools have to present you in the most relevant light. This article tells you how to effectively use them.
Selling Swimming Pools Is The Same As Selling What You Sell
By :
Bob Janet
6 Lessons about selling
Lesson # 1: Have a good representitive.
Lesson # 2: Never assume
Lesson # 3: Listen.
Lesson # 4: Give the customer choices.
Lesson # 5:Follow up
Lesson # 6:Use the magic words
Simple Skills for Successful Selling
By :
Alan Vengel
Sales is basically giving and getting information. Successful sales is finding the right balance between the two. Vengel provides easy steps to listening to your customer and preparing them for sales. Tips on asking open ended questions and developing a successful relationship with your customers.
Are You a Sniveling Little Coward?
By :
Ted Hebert
There is one thing I cannot stand in the business world, and that is a weak sales person. How can you expect to sell anything if you are afraid to even ask for a sale?
The Six Pillars Of Persuasion Knowledge That Could Save Your Pocketbook
By :
Kevin Sinclair
Have you ever purchased something and then immediately realized you wish you hadn't, or tried to figure out how that salesperson at the store or door got you to purchase something you never really wanted in the first place?
Trade Away This Bad Negotiating Technique
By :
While seldom labeled "negotiating," give and take opportunities are abundant in the everyday work world. Learn this simple negotiating technique so you can give up less and get more of what you want, whether there's money involved or not.
Government Bid Strategy: Success Metrics
By :
barry hurd
A lot of businesses enter the government contracting arena with the expectation of the "$1000 mousetrap" that is, the idea that government work is a cash cow that can be milked by exorbitant over-pricing.
Tips for Search Engine Marketing & Promoting Yourself Online
By :
Konrad Braun
There are so many things available to you now, so many products, website options, affiliate programs, tools, e-books, guides, how could you not make it, or better yet how could you not try?
A Death Sentence for Sales People - Failing to Know Your Customer
By :
Traci Vanover
Many a savvy salesman has lost a sale because he failed to know his customer. You may have infinite product knowledge, a slick sales pitch, and a phenomenal product - but, if you don't know who needs your product and why they need it - you'll be about as effective as a death row pardon at two minutes past midnight.
8 Strategies to Guarantee Success in Cold Calling
By :
Wendy Weiss
No one will buy from you if they do not know of you, your company/products/services. Every sale has its own cycle. Depending on what you are selling, it could be a short cycle of a day or two, or it could be a long cycle of a year or two.
Shorten Sales Cycles By Capitalizing On Trigger Events
By :
Craig Elias
Every day decision makers in your target market experience a Trigger Event that turns them from someone who never would of bought from you yesterday into someone highly likely to by from you today. You can capitalize on these Trigger Events to:
- Increase close ratios
- Sell at higher prices
- Shorten sales cycles
Secrets Revealed: How To Sell Ice To Eskimos
By :
Mark Winder
Imagine being so good at sales that you could effortlessly sell ice to eskimos. After all, it's the benchmark of the stellar sales person's skill... or is it?
This article sheds some light on this commonly-held belief - is it fact? or fiction?.
Dimensional Mail Most Effective Direct Response Strategy for B-to-B Sales - Part II
By :
David Poulos
This article addresses the strategic approach to reaching top executives with the right message in a receptive framework.
Dimensional Mail Most Effective Direct Response Strategy for B-to-B Sales - Part 1
By :
David Poulos
Want to boost response in your B-to-B mailings? Need to break into new markets, find a new application for an existing product to a new audience? Need to reach out to hard-to-get-at executives and get their attention? Need to increase your response rate to the tune of 300% while increasing ROI?
Close More Sales By 'Seeing' The Window of Dissatisfaction
By :
Craig Elias
It is easier than you think to close more sales.
When you appear in front of a buyer at EXACTLY the right time you end up with a higher close ratio, a shorter sales cycle, and sell at a much higher price.
This article describes a unique selling window that will have you showing up in front of highly motivated customers at EXACLTY the right time.
4 Sales Tips for Attending Business Expos
By :
Elinor Stutz
It's expo season again. Do you find it a wonderful resource for future business?
What Are The Benefits Of Sales Training?
By :
Shaun Parker
A look at the reasons you should utilise sales training.
The Most Effective Way of Organising the Garage Sale
By :
Its best that your wife handle the garage sale itself - greets the potential customers, shows them around, and generally engages them in conversation.
Your Guide to Effective Garage sales
By :
Pick almost any city or town in the country, drive through any middle class neighbourhood or residential area on the weekend, and you're sure to spot at least half dozen garage sales.
Top Secrets to a Garage Sale
By :
Now let's talk about the inside secrets of drawing people into your sale, and the merchandising "gimmicks" that will result in the maximum sales and profits for you.
A Good Headline Will Help You Sell!
By :
Roberto Bonomi
Ninety percent of the success or failure of your home business will be thanks to your headline writing.
Why Can't I Hire The Right Sales People?
By :
Lee Salz
A disconnect exists between sales managers and recruiters that causes challenges for both. Together, they can resolve this issue by creating their company's Sales Talent Screening Program.
When the Sale Doesn't Happen
By :
Lee Salz
In a perfect world, every buying process would conclude with an award of the business. Unfortunately, that doesn't happen. There are lessons to be learned in sales gone awry.
What Is The Game Plan?
By :
Lee Salz
If you don't have a destination, how can you develop a map to get there? This may sound like a question for a driver, but it is also a question for sales people.
Getting to Know You: Your Ezine at Work
By :
Melissa Vokoun
In today's global marketplace, how do we establish that sales relationship? The answer is to introduce yourself and establish that relationship through an online ezine.
The Most Underutilized Strategic Advantage
By :
Lee Salz
Sales people are always looking for a way to differentiate themselves to win an account. Few use one of the most powerful tools in their bag, the right reference.
Killer App for e-commerce
By :
Jim Romano - DataForceCRM.com
Product Information Management, PIM for short, is fast emerging as a "must have" application. Customers demand perfect product data and need your product information to be accurate and easily accessible before they buy. Product information tools, affordable and easy to deploy, pay off by increasing sales.
Boosting Your Sales by Boosting Morale: Employee Coaching
By :
Melissa Vokoun
Morale building through employee coaching has to be a real commitment by managers and owners alike. When you see morale translated into sales it is easy to see why this is so vital. When you see dollars flooding into your business when morale is high and employees are happy and motivated you will see the wisdom in consciously stimulating morale.
What Every Sales Person Could Learn From the Yankees
By :
Lee Salz
The falling-out between the Yankees and Joe Torre happens every day in business. Sales people can learn a lot from the experience.
Successful Selling and the Theory of Relativity
By :
Lee Salz
Are you as successful as you can be? Are you limiting your personal growth? In this article, you will learn how to remove all barriers that prevent you from maximizing your success.
Stop Viewing The Past Through Rose Colored Glasses
By :
Bob Janet
Stop viewing the past through rose colored glasses.
It was not all that good then and things are not all that bad today!
The Four Things Every Employee Can Do To Increase Sales And Profits
By :
Bob Janet
We all know the customer is the most important person in our business, but sometimes we forget that the second most important person in the business is any employee
Traffic Generation Tips To Explode Your Business
By :
Craig Schulze
14 traffic generating tips which will make your business explode
Tips to Sell New Ideas
By :
Eric Corl
A growing number of people are generating ideas not to pursue them, but sell them to those who will.
A Luxury Once Had Becomes A Necessity
By :
Bob Janet
Two techniques to turn a luxury into a necessity in the buyers mind.
A luxury an item that is desirable but not essential.
a product or service that gives great pleasure.
Stop Viewing The Past Through Rose Colored Glasses
By :
Bob Janet
When our markets slow down we tend to withdraw our aggressiveness in marketing and selling. Exactly the opposite of what needs to be done to recover quickly and come out of the slow down better than we were before it started.
What is the Difference Between Sales and Marketing?
By :
Jack Deal
The traditional business terms sales and marketing are still with us but business evolution is rapidly changing and blurring the lines of distinction. Form follows function and function follows results.
What are the Consequences of a Weak or Incomplete Search Engine Marketing Plan?
By :
Jack Deal
Running a regional business with a weak local marketing strategy leaves so much potential business on the table...
Migrating from Vendor to Partner
By :
Lee Salz
There is no bigger insult to a sales person than being called a "vendor." Are you the reason why prospects see you that way? In this article, you will learn how to be seen as a partner.
How to Leverage Your 'Touch Points' When Building Web-Based Marketing Strategies
By :
Jack Deal
Matching your web content to your sales touch points can give a boost to your total sales effort.
7 Emotional Sales Triggers That Make People Buy
By :
A sales trigger is important in every piece of promotional document you create for your business. It is your way of connecting with the emotion of your prospects. Learn what they are and how to use them effectively to drive more sales and improve your own financial position.
Is This Dog Going to Hunt or Not?
By :
Brooks Van Norman
An article about how long it should take for sales reps to become competent at the task of selling for thier company. The problem with sellers is that they usually interview better than they produce on the job.
The Best Sales People Aren't Necessarily The Right Ones For Your Company
By :
Lee Salz
Hiring sales talent is one of the most critical activities a company performs. However, few are adept at hiring the right people for their firm. This article shows you how to hire the right talent.
Boost Your Sales! Choose The Best Email Marketing Companies
By :
Daegan Smith
Businesses at present cannot settle on the traditional marketing of their products or services. Such methods such as print and media advertisements are not practical in the modern world we are in today. More and more businessmen result in marketing via emails.
Does Your Team Sell Transactionally or Are They Trusted Advisors?
By :
Martice E Nicks Jr
If your sales team sells transactionally and your competitors are focused on becoming trusted advisors, what impact will it have on your competitiveness.
How To Plan Your Presentation So You Close Sales
By :
Jim Klein
By the time you finish reading this article, you will have learned how to present your product or service properly.
Finding the Right Home for Your Sales Skills
By :
Lee Salz
Want to find a new sales job? Think it is all about more money? Think again. There is much more to finding the right sales job than just earning potential. This article will show you how to find the right match for your skills.
How Do You Know If Your Prospect Is Ready To Purchase?
By :
Jim Klein
So, you believe your prospect has a problem you can
help him/her solve with your product or service. It appears the prospect has the desire to solve the problem, and the finances to afford the solution. If you have completed all the steps in the sales process up to this point, your prospect should be on the edge of their seat, waiting to hear your solution.
How to Prepare for Your Sales Job Interview
By :
Perry Burns
Advice to sales job applicants on interview skills & strengths and weaknesses. We look at questions that may be asked at a sales rep job interview and show how to stand out in a final job interview. There are tips on how to present yourself in the first interview and sales interview questions and sample answers. We give tips on questions to ask interviewers and how to ace a second job interview.
How Data Mining and Internal Marketing Can Boost Your Sales
By :
Jack Deal
Getting good data on your better prospects allows you to market directly to them. What else do you want?
The Secret to Making Your Sales Copy Do All of the Selling For You
By :
Daegan Smith
Sales are such complex and multi-faceted areas of the economic industry that many people find hard to understand. In fact, there are many people, who are afraid of the concept of sales.
How Thinking Outside the Box Explodes Your Sales
By :
Daegan Smith
Have you ever believed when somebody told you that in order to succeed you must think outside the box? What is that box in the first place? What does it mean to think outside the box?
Sell your Way to Good Life
By :
Daegan Smith
As the old adage goes, ěLife is like a market where everything comes with a price.î
Does Cold Calling Really Work?: Three Ways to Know the Truth
By :
Daegan Smith
In this world of odds and ends, people know that they always have a choice. Whatever decisions they make, its consequences are their responsibilities.
Tips for Better Sales
By :
Daegan Smith
Many people enter the sales business because it is the best way to earn money. You can profit higher especially when you know how to sell.
Seven Secrets to Making a Killing on Ebay
By :
Daegan Smith
The world's biggest marketplace is the Internet, and its biggest bargain and auction store is Ebay. Here, sellers put their items up for bid with a starting price of their choosing.
If You Forgot to Follow-up - These Simple Steps Relieve the Pain
By :
Elinor Stutz
Have you ever lamented,I never got around to calling one special person, and I will look silly if I call now?
Create a Positive Buying Experience
By :
Chris Stiehl
GM wanted to create something different with Saturn. They studied the typical complaints with respect to the car buying experience - then, they decided that buying a Saturn would be different. Their changes were supported by their ad campaigns and the customers responded very favorably to the Saturn buying experience.
Manage Key Accounts As If They Were Key
By :
Chris Stiehl
In too many companies key accounts are not managed as well as they should be. Often, too many accounts are given this status, resulting in poorer service for the best customers. This article describes how to correct this situation and treat your key accounts as if they really were key.
Avoid These Two Big Sales Mistakes
By :
Jim Klein
Two important things you must determine during the qualifying are whether your prospect has the authority to make a buying decision today, and whether they have the finances available to make the purchase.
Why Customers Quit Buying From Direct Sales Consultants
By :
Tammy Stanley
Even customers that are pleased with a direct sales consultant can end up taking their business and going elsewhere. The reason is due to the direct sales consultant's indifference.
Discover the 2 Reasons Why People Buy Any Product or Service
By :
Jim Klein
When it comes to qualifying a prospect it's important to understand the reasons why people do things, and ultimately, why they will or will not buy your product or service. You see, people will buy your product or service to satisfy one of two main needs.
What Sales People Need in a Down Economy
By :
Selling can't slow down just because the economy does. Learn how to protect your business from economic disaster by helping your sales people get the one thing they need to sell in a down economy.
How Emotions Can Increase Your Sales
By :
Jim Klein
When you are qualifying a prospect or finding the problems as I call it, you want to probe deep inside to find the logical and emotional reasons why they want what you are offering.
Even Bill Gates Likes Free Software
By :
Jim Romano - DataForceCRM.com
Thousands of companies are saving tons of money using Linux software. Open source software, freely distributed, is powering servers, desktops, and laptops, running important hardware and delivering powerful business functionality each day.
Linux Software is Cool, Linux is Edgy, Linux is Free
By :
Jim Romano - DataForceCRM.com
Thousands of companies are saving tons of money using Linux software. Open source software, freely distributed, is powering servers, desktops, and laptops, running important hardware and delivering powerful business functionality each day.
The Number One Best Piece Of Sales Advice Ever
By :
Mark Winder
No matter what the product or service is that you're trying to sell or promote, there's one piece of the sales puzzle that will guarantee a higher rate of sales success - unless you leave it out of your sales process. Not following this advice will either make your job significantly tougher - if not entirely impossible.
Treat Your Sales People Like Customers!
By :
Chris Stiehl
In many companies, if a salesman doesn't sell well right away, he is fired. In smart companies, sales people are as valued as customers.
The Secret to Overcoming the Price Objection
By :
Lee Salz
If you are in sales, not a day goes by without hearing the dreaded price objection. Or is it really an objection at all? In this article, you will learn a new approach to resolving the price concern.
Why Prospects Want to "Try" Before "Buy"
By :
Lee Salz
In the service and technology industries, it is not uncommon for prospects to request pilot programs before committing their full business. Yet, there are important steps for the sales person to take before agreeing to the engagement.
Marketing Systems that Work
By :
Jim Romano - DataForceCRM.com
Most companies do not get enough sales leads. This lead starvation kills salespeople and sales revenues. Some ignore lead generation, some companys rely on partners, some go to trade shows, and others just work on existing customers. And still others have sophisticated systems in place that produce a steady stream of quality leads. Companies that are weak in lead generation are at risk. A competitor can grab market share using smart tactics. Putting a simple, bare bones marketing system in place, that produces fresh leads, is possible. If a business is getting very few sales leads this paper is for you.
Why Bodacious, Internally Generated Self Promotion Beats Boring, Checklist Marketing
By :
Jack Deal
Checklist marketing is ineffective, so just who are you kidding when you fool yourself?
Are You Making Critical Mistakes Qualifying Your Prospects?
By :
Jim Klein
You created interest with your prospect by making a big promise, and stated a feature to back up your promise.
You gave them a logical and emotional benefit, and backed everything up with evidence.
Finally, you asked their permission to ask questions.
Everything You Should Know About Sales Training
By :
Shaun Parker
Quites simply a fantastic piece of advice on why you should be making the most of sales training.
Will You Pass the Flinch Test?
By :
Lee Salz
There is a little test that professional buyers give to every sales person. It is a test to see if they are confident in the price they presented. They call it the flinch test. Will you pass the test?
12 Keys to Tuning Up Your Sales Force
By :
Lee Salz
Not sure if your sales organization is up to snuff? Here are twelve keys to help ensure that your team is focused on the right things every day.
To Persuade More (and Sell More) This Comes First
By :
Jim Klein
You're sitting in front of your prospect. You've spent time building a deep level of rapport, trust, and making them your best friend. They're smiling and very at ease with you.
So what's next?
Uncovering The Top Ten Sales Myths
By :
Mark Winder
While its no secret that entrepreneurs and self-employed professionals need sales skills in order to thrive and survive, often times sales is exactly what stands in their way to success. And, too often one (or more) of these Top Ten Myths, is to blame. This article uncovers these misconceptions - one-by-one - and sheds light on them for what they are: false myths that can kill ANY business.
What's in Store For Trade Show and Event Industry in 2008?
By :
Joyce McKee
Trade show industry veterans share expert predictions on trends for 2008 to help exibitors and event promoters alike stay ahead of the changes and succeed in the coming year.
5 Keys to Hiring the Right Sales Manager
By :
Lee Salz
There are few decisions more critical for a company than the hiring of the leadership of their sales organization. Yet, few know how to do it well.
How To Help Your Prospect See The Problem
By :
Bob Sommers
There is a right way and a wrong way to point out problems to your prospects. This is the right way
How Much is Fear Costing Your Sales?
By :
Jim Klein
Simple techniques to eliminate fear from the sales process.
5 Keys to Ensuring a Spectacular Sales Training Engagement
By :
Lee Salz
Sales training is critical for the success of the sales team. However, before you hire your next trainer, consider the five keys to ensuring you find the right person for the job.
How To Set A Selling Price For Your Product Or Service
By :
Terry Cartwright
Setting the price at which a business sells its products or services is one of the most crucial decisions a business must make. Setting a selling price too low throws money away while setting a price too high loses sales volume and inhibits growth.
Cold Calling: Not Just for Fools, Crazies and Door to Door Salesmen Anymore
By :
Jack Deal
Cold calling is everyone's bane. But it needn't be. Getting out does wonders for the mind and body and sometimes even the pocketbook...
Why Google and Yahoo Foot Prints are Eliminating Everything but Your Business Card
By :
Jack Deal
What would happen if you threw out all your sales and marketing materials except for your business card? The answer might be worthy of some consideration.
Expert Says Cold Calling is a Waste of Time so What is the Solution?
By :
Nickolove Lovemore
Are you involved in sales? Do you hate cold calling but need a proven system to generate leads, convert prospects to buyers and build your client list? Then discover the fastest, easiest, most economical way to dramatically increase your sales.
The Top Five Traits of a Successful Salesperson
By :
If you need to hire a salesperson, these tips will reduce your risk of making a bad hire. Learn how the author, a veteran salesperson and award-winning sales manager, filters sales applicants. Discover how to identify the candidates who not only CAN sell, but WILL sell - for YOU.
Customers Want More Than Your Best Price
By :
When prospective customers ask salespeople to quote their best price, they really would rather have something more important. Three consultative selling actions result in more business from happier customers at higher profits.
Follow-up Or Die - Your Accountant Will Love You
By :
Arthor Pens
It took me over three years to learn why I had been successful and also why I had been failing so bad in sales. Read this statistic about the importance of following up from an association of professional salesmen.
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